Logicom Attends Cisco Live 2018 in Barcelona

Logicom Distribution, the leading regional Distributor of Technology Solutions and Services, attended the recent Cisco Live 2018 event in Barcelona, which took place on January 29 – February 2 2018.

Cisco Live is a prime destination for the education and inspiration needed to thrive in the world of digital business. Thousands of technology innovators – including key players of the Logicom Distribution Cisco team – gather each year for a transformational experience that includes discussions among today’s IT visionary thought leaders, more than 700 education sessions, involvement of Cisco’s top partners, and numerous opportunities to build the connections required to fuel personal and professional growth.

This year’s event saw thousands of customers, as well as Cisco partners and distributors, come together to hear Cisco leadership share their unique insights on the opportunities for today’s innovators to help lead digital transformation.

The event began with a one-day Disti Live session where senior Cisco technology leaders shared the company’s distribution vision and strategy, and awarded top regional distributors based on achievements and performance of the past fiscal year.

During the Disti Live session, Logicom Distribution was named Cisco EMEAR Distributor of the Year for Digital Marketing. Logicom was recognized for its overarching digital marketing strategy, which has continued to develop in close alignment with the company’s Cisco business objectives and priorities. This, along with a long-term vision of leveraging a full Marketing toolset to support the growth goals of the company, has contributed to increasing success throughout Logicom’s regional Cisco business operations.

Among the event’s highlights was Cisco’s announcement of powerful assurance innovations across its intent-based networking portfolio, that will help IT teams shift from reactive to proactive. The software innovations represent significant advancements in mathematical modeling and contextual insights, accelerating Cisco’s strategy to reinvent the network for the digital era.

During Cisco Live, Cisco also announced the Cisco Container Platform, a turnkey, open, and production-grade software container platform to address customers’ growing need to have applications seamlessly run the same way on premises and in public clouds. The new solution expands Cisco’s growing portfolio of other leading container platform offerings, providing more choice for customers.

See Cisco Live 2018 session keynotes and highlights online here.